Articles by International Marketing Partners

2010 | 2009 | 2008-2007 | 2006-2005 | 2004-2003 | 2002 and prior

Fashion Extra magazine, interview January 2010, “New year's resolutions"

Marketing magazine, interview 20 January 2010, “Do consumers care whether Cadbury is British-owned?"

Wall Street Journal newspaper, interview 19 January 2010, “Cadbury Faces Rhetoric Shift After Accepting Kraft Bid” 

Los Angeles Times newspaper, interview 18 January 2010, “Kraft takeover bid of Cadbury leaves bitter taste in Britain” 

Springboard magazine, interview Winter 2010, “Achieving Brand Standout”