Welcome to International Marketing Partners

Where is your marketing leading you?

 

We've won an Award!

General Management Programme for Lufthansa wins the EFMD "Excellence in Practice" Award 2009...

Programme Director Allyson Stewart-Allen is recognised with Lufthansa School of Business in their cooperation on this world-class leadership programme. 

Read more about it...

Point of View:

Marketing makes no difference in a recession...

This is the view of some businesses who haven't realized that encouraging clients and customers to part with their money is much harder in a recessionary climate than in the good times. 

With oversupply and dampened demand, those successfully chasing and winning custom have researched what they need to do to stay relevant, and have changed their organizations and offerings accordingly.

Relationships with your customers and clients matters now more than ever before, and your Marketing know-how needs to be built and applied in ever more innovative ways.

Those businesses that don't value, develop and apply new ways to reach and keep the spending power in a tougher market will desevedly disappear.  After all, value migration is a force for innovation... and a force for good.

View our recent press interviews on the subject to find out more...

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Who do we help?

People like you. We have been supporting professionals and organisations of all shapes and sizes over the past 25 years who need a deeper understanding of their home and international markets with hands-on, on-the-ground help. International Marketing Partners gives you the benefits of methodical market research and planning as well as business culture insights that help you save time, money and the embarrassment of making expensive mistakes. Unlike our competitors, we've not only written a book and several articles on these subjects, we earn them higher returns on their marketing investment.    LEARN MORE 

 
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